Friday, December 18, 2009

Mega Points International Offer Nigerian Independent Musicians And Labels Hope On Radio Promotion

Just few months back Nigerian owned UK music promotion company Mega Points International (Africa's First Independent A&R/Promotion Company) launched a strictly streets publicity campaign service packaged "HYPE BLAST" a serious cost effective publicity tool for independent musicians, record labels, business owners in the entertainment industry as an alternative to achieve a positive publicity campaign to reach out to thousands of dedicated music fans across Nigeria. Through a 100,000 copies free giveaway Bi-Monthly mini-magazine with compilation mixtape CD featuring major and emerging musicians that will help them established a direct contact with potential music fans on the streets and other cool places across Nigeria and near by countries.

While the company is still working on the release of the 2nd Edition of their first launched publicity service package "HYPE BLAST", they drop a new great innovative digital radio promotion service package called "Mega E-Blast". First of it kind across Africa.

The new internet radio promotion service package is strictly for independent musicians and record labels across Africa seeking to expand their publicity reach on via the internet. It's no more secret that the music business has totally changed in the last few years, since most business around the world today has started operating from the internet.

The internet has now taken over, yes we are in the digital age and many things are happening and changes are taking place.Many applaud this development because it has given birth to many new innovative ideas and technology advancement.

Below is an overview of the digital radio evolution and all about the new internet radio promotion process. Mega Points International is also planning to host a public workshop on digital media promotions and rights management.

Millions listen to Internet radio every second using not only computer audio player, but also on a wide variety of other devices, including iPhones, Blackberrys and Windows smartphones.

Major musicians across Europe and the US lead this evolutions of Internet promotion and music sales, and now is the time for Nigerian musicians with good songs to join the league of the current trend in the music industry across the globe.

According to the company Nigerian based Client Service Executive, Miss Ifeoluwa Owosuna " Our new digital radio mp3 blast package will serve as gateway to over 5000 radio stations streaming live on the internet across the globe. With 40% of internet radio stations now operating with iPhone App and streaming support on many other mobile devices Nigerian musicians and record labels can be sure their songs will also get it way into million of music fans mobile phone via internet radio station with iPhone App and streaming supports."

While one of the company Co-Founder and Executive Operation Director, Mr.Uche Nwaokolo said "With this new internet radio promotion package, Nigerian Music Business Entrepreneurs will understand how much important the internet radio promotion is couple with how much international major musicians and record labels are making using the internet to promo their materials, distribute their album, and make sales also how it is done." "We have a new package coming soon that will get Nigerian Music distributed to over a hundred online music retailer including major music web stores like Itunes, Yahoo Music, Amazon, Rhapsody etc "

Believe it or not, currently across Europe and the US album sales on the internet is higher than the sales of album on cd offline. Have you ask yourself WHY? The answer is simple the business of music has being revolutionized, the digital age is taken over and only the serious music entrepreneurs can compete in this era.

The internet radio promotion is run through a custom software device that offer direct access to [1] more than 10,000 active Internet radio stations from around the world.

Quoting the Mr. Femi Lawal of Mega Points International "We can get now blast music to thousands of DJs online and over a thousand internet radio stations network using a multiblast addressing with advanced network technology for delivery of audio or video materials to a group of destinations simultaneously".

"We use the most efficient content delivery network strategy to distribute audio & video files and data over each link of the networks, creating copies only when the links to the multiple destinations split."

Nigerian independent musicians and record labels will be getting over N20,000 worth a free stuff through Mega Points International on going free music promotion offer. This free offer is in celebration of End of the Year/ New Service Launch offer and will only be available till 24th of December 2009.

According to the information from the company, the concept for the free digital music promotion is to let independent musicians and record labels across Africa seeking massive exposure and publicity have a feel of what multi digital radio blast can do, just like an experimentation. With just N2,500 executive set up fee, interested artists and record labels can get their songs distributed to over 400 internet radio stations and 1000 + DJs from around the world. They said "Work proof available, upon request".

For further information and enquiry:
radio ( @ ) megapointsinternational dot com or dial: +234-802-408-8184, +234-803-646-8301 or +44-702-401-8502

For submission:
Send songs,pictures, & info to :megablastafrica ( @ ) gmail dot com

About Internet Radio
Internet being reachable to different places in the world, so does Internet radio. It has expanded enormously with an estimated 13,000 stations currently available, including many traditional FM /AM simulcasting their content over the Internet. It is estimated that the number of people listening to Internet radio will grow 200% to 147.5 million by 2010.

A Little Perspective on Internet Radio
Imagine (1) Internet radio station with an averages 2000 visitors per hour, 24 hours per day, the station will be bringing in almost 1.5 MILLION visitors per month. Now if you figure that the average person listens to the radio for 1.5 hours per day (and that's regular radio - it's hard to listen to Internet radio on your morning drive) we can estimate that 32,000 unique visitors frequent the site every day. If we establish a very conservative listener ratio of 1:3 (meaning the average listener listens for 1.5 hours over 3 days - ie, most don't listen on the weekends or every single day, some do, some only listen once or twice per week, nobody listens 24 hours per day), that gives you around 96,000 regular listeners per a major internet radio station times the figure with like 2000 major internet radio stations out of the 13,000 internet stations confirmed and currently available, including many traditional FM /AM simulcasting their content over the Internet.

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